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Everything you need to know about Music Moves Europe

You may have spotted a scattering of Creative Europe's Music Moves Europe pilot funding calls over the last year and a half; or perhaps you’ve heard the name at an event - but what’s Music Moves Europe actually all about? Currently there are two calls open, and UK organisations are fully eligible to apply: 'Co-creation and co-production scheme' (deadline 30 March) and 'Music learning and education' (deadline 6 April). 

Our Northern Ireland Manager Rosie Le Garsmeur is here to answer some of the questions you may have! 

What is Music Moves Europe and how did it begin?

Music Moves Europe (MME) is the overarching framework for the European Commission's initiatives and actions in support of Europe’s music sector. It was developed from a series of meetings with representatives in the sector (called the AB working group) starting in 2015 to assess what the needs if the sector were and what a special funding scheme might look like.

There were representatives from across Europe involved including 18 from the UK from organisations such as UK Music, Spotify and Sound Diplomacy.

These conversations stemmed from the sector advocating for sector-specific funding and initiatives for music on a European level. Inspired by the success of the MEDIA sub-programme and its industry-specific interventions for screen and video games, these discussions are focused on what a similar initiative could look like for music and what the potential gains could be.

So, why does the EU want to support the music industry in the first place?

  • Culture of all forms is an EU concern and is written into its articles of constitution – it has a duty to intervene.
  • The Creative Europe programme has lots of opportunities within it, but perhaps has not fully responded to the needs of the music sector – there were demands from the sector to do more.
  • The industry has changed on all levels with the digital age and is going through a period of rethinking - the EU wants to respond to this.
  • The music industry larger than European film industry but until this point hadn’t been adequately addressed by the programme.
  • Music constitutes an important pillar of European culture and is probably the cultural and creative sector with the largest audience reach. It is an essential component of Europe’s cultural diversity and it has the power to bring positive changes in society. 
  • Music has also a great economic importance: the sector, based on small and medium businesses, employs more people than the film industry and generates more than 25 billion Euros of revenue annually.

What happened next? 

  1. The first interventions under MME were all about getting a better understanding of the sector. 
  2. Key areas the working group researched were; music data, education, training and professionalization, mobility of artists and circulation of European repertoire and innovation & creativity.
  3. After all this research was complete and the findings reported on, the European Commission designed a pilot scheme for the industry and planned to invest 1.5 million Euros in 2018 and 3 million Euros in 2019 under the banner "Music Moves Europe: Boosting European music diversity and talent".

What’s actually been done so far?

- Policy wise, Member States in the Council of the European Union decided that Music Moves Europe should become part of their cooperation on culture at EU level; and therefore, an action on music has been included in the new Council Work Plan for Culture 2019-22.

  • The EU engages with the sector through things like showcases, festivals, industry events.
  • The the Music Moves Europe Talent Awards were set up, celebrating emerging artists who represent the European sound of today and tomorrow. 
  • They have announced a series of funding opportunities and tenders for the sector, open for organisations to apply for. 

What funding opportunities have there been?

You can view details of previous MME calls and tenders on our Funding Opportunties page.

  • Training scheme for young music professionals – Closed August 2018
  • Online and Offline Distribution – closed September 2018
  • Boosting European Music Diversity and Talent Call on Professionalisation and Training – closed Nov 2019
  • Cooperation of small music venues – closed Dec 2019 
  • OPEN: Co-Creation and Co-Production scheme for the music sector – closes 30 March 2020
  • OPEN: Music Education and Learning Call – closes 6 April 2020

And what about the tenders?

There have also been opportunities for organisations to tender for research and mapping exercises such as

  • The feasibility study for the establishment of a European Music Observatory, and a gap analysis of funding needs for the music sector – closed 2018
  • Study on a European Music Export Strategy – closed 2018
  • Study on the Health and Well-being of Music Creators - closed Feb 2020

Are there any other opportunities for the music industry in Creative Europe?

Yes, we’re glad you asked!  As well as these opportunities under MME, organisations working in the music industry have also been able to apply for the annual Creative Europe calls such as Cooperation Projects, Platforms and Networks.

There have been some brilliant projects and networks funded over the years such as:

o Slash Programme

o Keychange

o Shape Platform

o EXCITE

o Jazz Connective

o Moving Classics

o Liveurope

o Green Europe Experience

o Jump – European Market Accelerator

And loads more than can be explored through our website (for projects with UK partners), or the European Commission’s project search platform.

Amazing! Any news on the future of Music Moves Europe?

The current Creative Europe programme will finish at the end of the year with the successor programme starting in 2021.

Music Moves Europe has been a preparatory action – doing the ground work, and seeing what works.  The aim is to have some calls for the music sector, based on this work, built into the new programme so the music industry can continue to be supported.

For news on the UKs continuation in the programme after we leave the EU please read our Brexit Guidance page.

More questions, interested in applying or would like Creative Europe Desk UK to speak at your events? Get in touch with the Culture team to find out more.