Development: Video Games
8 Mar 2018, 11:00AM
The call was published on
21 Dec 2017
The development of narrative video games (from concept to the first version of a playable prototype), regardless of platform or expected distribution method, which are intended for commercial exploitation.
The following overview is intended for guidance only. Full guidelines and FAQs can be found on the website of the Education, Audiovisual and Culture Executive Agency (EACEA), which manages Creative Europe.
Take a look at the results from the previous call in 2017.
Applicant companies must:
- Be established in one of the countries participating in the MEDIA sub-programme and be majority owned by nationals from those countries
- Be registered for a minimum of 12 months and have video game production as their main business activity
- Own the majority of the rights to the project for which support is being sought.
Applicants companies must also be able to demonstrate that they have developed/produced one previous eligible video game. This game must:
- Be credited to the applicant company (personal credits or any work contracted/sub-contracted by another company cannot be considered)
- Have been commercially distributed (demonstrated by a relevant sales report showing revenues generated between 1 January 2015 and the date of submission).
Narrative storytelling video games regardless of platform or expected distribution method. The story must be told or shown throughout the whole game (in-game storytelling) and not only as an introduction or an ending to the game. In all cases the video game must be intended for commercial exploitation.
The application will be assesed on the ability of the proposed game to demonstrate:
- Originality, innovation and creative value
- Cultural diversity compared to mainstream works
- Enhanced European cultural identity and heritage
- Substantial interactivity with a narrative component
- High level of ambition in terms of gameplay, user experience and artistic expression
- Commercial ambition in European and international markets
- Cross-border potential
The production phase (see page 4 of the guidelines for a definition) of the submitted project must not be scheduled to occur within 8 months from the date of application.
The following projects are ineligible:
- reference works (encyclopaedias, atlases, catalogues, databases and similar)
- "how-to" works (instructional guides, manuals and similar)
- tools and software services aimed solely at technological development and/or used solely for further developing already existing game concepts
- information or purely transactional services;
- projects promoting tourism
- multimedia art projects and installations
- websites being, or dedicated specifically to, social platforms, social networking, internet forums, blogs or similar activities
- projects including pornographic or racist material or advocating violence
- works of a promotional nature being part of a promotional campaign or advertising for a specific product and/or brand
- institutional productions to promote a specific organisation or its activities
- platforms for games
- (interactive) e-books, interactive fictions, interactive animations, interactive documentaries
- puzzle games, memory games, sports games, racing games, running games, rhythm/singing/dancing games, social games, quiz games, party games , versus-fighting games, word and spelling games, number games, mind games.
The estimated budget for this scheme in 2018 is €3.78 million.
The total grant awarded to each project can range from €10,000 to €150,000 and must be 50% match funded.
Creative Europe Desk UK offers free advice and support for Creative Europe applicants from the UK. Please get in touch if you are thinking of applying.
New applicants must first obtain a Participant Identification Code (PIC) by registering for an ECAS account and enter company information into the Participant Portal. Please watch our video tutorials for further instructions.
Applications from across Europe are assessed centrally by the Education, Audiovisual and Culture Executive Agency (EACEA) with assistance from industry experts working in a relevant field and according to the following award criteria:
- Quality of the content, the storytelling of the project and originality of the concept against existing works (20 points)
- The extent to which the project pushes boundaries and proposes "cutting edge" techniques and content (20 points)
- Quality of the development strategy and potential for European/international exploitation, including management of IP rights (20 points)
- The distribution, communication and marketing strategy and suitability of the project for its target audience, including accessibility features (20 points)
- Distribution of the roles and responsibilities of the creative team vis-à-vis the specific objectives of the proposed action (10 points)
- The financing strategy for the development and production of the project and its feasibility potential (10 points)
Projects specifically targeted at children under 12 are eligible for five additional automatic points.
The Guide for Experts offers a breakdown of how these points are awarded.